Seat Geek – The Latest Pinnacle Of Ticket Buying

Posted by Kurt Smith on Tuesday, October 9, 2012

Click here to check out SeatGeek…

SeatGeek is a search engine for tickets. It searches all of the major secondary ticket brokers – TicketsNow, RazorGator, Ticket Network, and of course StubHub and eBay among others. Now you don’t have to go from site to site and compare…SeatGeek does it for you.

Best of all, SeatGeek even informs you whether the tickets being sold are a good or bad deal. On the seating chart, a green dot means the ticket is a great deal, a red one means a bad deal, and a yellow is somewhere in the middle. You can sort the offers by price or “deal score”. SeatGeek will even let you know how much the broker’s fee is, and it works that into the price, so there are no surprises other than the fees they can’t work in. So there’s at least a little bit less uncertainty about how much the ticket really costs. (Those “by the way” fees make me want to wiffle-bat someone.)

SeatGeek makes clear that they do not buy or sell the tickets, they only search. But they do have a buy button on tickets that you click on, which takes you directly to the site offering the tickets.


To give you an idea of how far the world has come when it comes to obtaining tickets to events, I’m going to tell you about getting tickets for my first Rush concert, back in 1984.

Since the days of the Internet, sleeping out for tickets has become a forgotten pastime, but when I was in high school it was pretty common. Any hot acts that came to the Philadelphia Spectrum were going to inspire a group of fans to head to a Ticketron (it wasn’t yet Ticketmaster then, but Ticketron was every bit as bad or worse) vendor the night before tickets went on sale, in hopes of snaring great seats for the upcoming show.

My good friend Mike Lucas and I got up at 3AM and rode our bikes in the cold for the three miles to the Rickels in Edgewater, hoping to grab tickets for the Grace Under Pressure tour. In that strip mall there was a video store that doubled as the local Ticketron. We sat on concrete for the next seven hours—and that is one long time to sit on concrete—waiting for the ticket buying to begin.

And because some jerk decided to make a “list” of the order of the line, people who signed the list the night before showed up the next morning and got in their place in line, making the line a useless, jumbled mess. We ended up with about the worst seats available.

So, no, it isn’t a fond memory. And I’m glad that I have a little money now and can simply outbid jackwagons who cut in line for the better seats.

When I found SeatGeek, I marveled at how much better this ticket buying business has gotten. Yes, tickets are more expensive–that Rush ticket cost me $11.50—but today, anytime before the event, you can scour the entire venue and pay what you think is acceptable, all while lounging in your underwear.

Sites like SeatGeek, I believe, are great for sharpening the free market and determining exactly how much value tickets have. I don’t know who is the best of the brokers, and I reluctantly endorsed StubHub in the past. Now I don’t have to know. One blogger wrote about SeatGeek, “Never use Ticketmaster or Craigslist again”.

And I still remember a sore butt from sitting on concrete that would appreciate that.


Tags: tickets and seating 
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